Tuesday, 6 March 2007

1000 Ways To Piss Off Shareholder Capitalism #1

#1 Taking Advantage of the Bundling of Communications
The holy grail for all communications companies is to offer customers bundled packages providing television, broadband, landline and mobile phone(s). Communications companies are currently willing to offer major discounts on any of these services should a customer threaten to take their business to a competitor. These businesses make free movement problematic by the unsubtle placement of practical time-consuming obstacles and they are also aware that the vast majority of their customers simply do not have the time to keep moving from provider to provider. Consequently, such companies are now willing to offer the temptation of massive cuts in the price of broadband, for example, in the knowledge that they will achieve deferred gratification on a profit level via bundled packages in the future.
Take advantage of the short term saving but continue to monitor for the best overall service. Annual savings of up to £250 can be achieved with minimal effort.