David Gill, chief executive of Manchester United and active member of the FA Board, speaks the ScudamoreWorld Mantra.
Take the bombing of the hotel in Indonesia just 36 hours before the Manchester United squad were due to arrive on their merchandising tour of the Far East.
Gill denied that the Manchester club had taken any risk in going ahead with the visit to Jakarta despite the fact that the Foreign Office had issued warnings that the country is a high-risk territory for terrorism.
Gill: "We discussed it with the experts and it is an important market for us."
Which 'experts' were so expert that their knowledge of the information on the ground in Indonesia was assumed to be more robust than that of the British Embassy?
Does the importance of the market trump security fears in the quest for the Asian dollar?
Another "important market" is the transfer market, and Gill has been waxing lyrical here too in stating that United "won't match the wages" being offered by Manchester City.
We think the word that he was seeking was "can't"...
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And, of course, it was Gill, in his position on the FA Board, who was instrumental in getting Andy Burnham's 'Seven Points That Might Save The Game' squashed in procedure, taking the ScudamoreWorld line that excessive debt and creative self-regulation is the sectoral structure of choice.
Meanwhile, the Premier League is delighted to tell us that an agent is now able to represent both player and the buying/selling club in a transfer deal, so long as the player is aware of the agents' duplicity.
The ScudamoreWorld entity insisted on this accommodation in return for agents' fees being disclosed in future transfers.
These guys have got old age and treachery on their side...
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Dubious owners, dubious agents, dubious bookmakers and dubious institutions...
Mick Wallace, Irish agent: "If you look at the owners of any of the [English] clubs, you'd have nothing to do with them."
The Financial Action Task Force: "Many clubs are financially in bad shape and their financial trouble could urge football clubs to accept funds from dubious parties. Football clubs are indeed seen by criminals as the perfect vehicles for money laundering."
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